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Updated: Sep 14, 2020

(Los Angeles, CA -- September 15, 2020) -- StandWithUs is challenging everyone to GET FIT WHILE SUPPORTING ISRAEL!  The Israel education organization launched the StandWithUs Fitness Challenge, a campaign that challenges participants to get active doing a physical exercise of their choosing, either indoor or outdoor, allowing them to exercise while maintaining social distancing. The StandWithUs Fitness Challenge raises funds for the vital work of StandWithUs to educate about Israel and combat antisemitism. 

The Challenge sets a fitness goal for participants to reach 72 miles or 72 hours of engaging in their chosen physical activity. For example: running 72 miles, achieving 72 miles of steps doing Zumba, or completing 72 hours of yoga, etc. In doing so, participants will become #72YearsStrong.

Why the number 72?  Roz Rothstein, co-founder and CEO of StandWithUs explains that, "the modern state of Israel founded in 1948, is now 72 years old.  #72YearsStrong is a reminder of the resilience and perseverance that Israel and its people have shown to make the Zionist dream a reality, despite continual existential threats."

The challenge is easy. People of all ages can participate. Registration is available for single participants or people can create/join a group or family team.  For more information and to register, visit:

StandWithUs suggests a minimum personal fundraising goal of $72, but encourages participants to try to exceed that.  To participate, all you need to do is register, and then measure your miles as you enjoy your favorite exercise activity whether its running, swimming, stationary biking, martial arts or whatever you usually enjoy doing. 

Ask family and friends to sponsor you and to also challenge themselves. "This is a novel and fun way to invite your friends and family to milestone events such as your birthday, anniversary - or turn it into a b'nai mitzvah project! It's also a great way for families to spend time together during the pandemic while getting healthy and teaching children the important Jewish value of philanthropy," adds Rothstein.

For more information and to register, visit:   

About StandWithUs StandWithUs (SWU) is an international, non-profit and non-partisan Israel education organization that works to inspire and educate people of all ages about Israel, as well as challenge misinformation and fight against antisemitism.

Through university fellowships, high school internships, middle school curricula, conferences, materials, social media, educational films and missions to Israel, StandWithUs supports people around the world who want to educate their schools and communities about Israel.

Founded in 2001 and headquartered in Los Angeles, the organization has chapters and programs on 5 continents, including the U.S., Israel, UK, Canada, South Africa and Brazil. 

  For the last 7 years, SWU has consistently received the highest possible ratings from Charity Navigator (4 stars) and Guidestar (Platinum).


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